Dhata inoratidza kuti muna 2021, 40.7% yeboka re "post-95" muChina vakati vaizobika kumba svondo rega rega, iyo 49.4% vaizobika ka4-10, uye vanopfuura 13.8% vaizobika kanopfuura kagumi.
Zvinoenderana neveindasitiri mukati, izvi zvinoreva kuti chizvarwa chitsva chemapoka evashandisi anomiririrwa ne "post-95s" chave mutengi mukuru wemidziyo yekicheni.Ivo vane kugamuchirwa kwepamusoro kwemidziyo yekicheni iri kubuda, uye kudiwa kwavo kwemidziyo yemukicheni kunobhadhara zvakanyanya kutarisisa kushanda uye ruzivo rwechigadzirwa.Izvi zvinobvumira indasitiri yemidziyo yekicheni kusangana neruzivo rwemunhu uye kunyange zvinoonekwa zvinodiwa mukuwedzera mukuzadzikiswa kwemabasa.
Zvitsva zvitsva zvemidziyo yekicheni zvinoramba zvichikura.
Zvinoenderana nedata kubva kuGfk Zhongyikang, kutengesa kwekutengesa kwemidziyo yemumba (kusingasanganisire 3C) muhafu yekutanga ye2021 yaive 437.8 bhiriyoni yuan, iyo yekubikira uye yekugezera yakaita 26.4%.Zvakananga kuchikamu chega chega, kutengeswa kwezvitoro zvechinyakare hoods uye zvitofu zvegasi zvaive 19.7 bhiriyoni yuan uye 12.1 bhiriyoni yuan, kuwedzera kwe23% uye 20% gore-pa-gore zvichiteerana.Inogona kuoneka kubva kune data kuti midziyo yemukicheni, yaimboonekwa neindasitiri seyekupedzisira "bonus highland" muindasitiri yemidziyo yemumba, yakararama zvinoenderana nezvaitarisirwa.
Zvakakodzera kutaura kuti kutengeswa kwezvitoro zvemapoka ari kubuda emadhishi, akavakirwa-mune-mu-imwe muchina, uye zvitofu zvakasanganiswa zvaive 5.2 bhiriyoni yuan, 2.4 bhiriyoni yuan, uye 9.7 bhiriyoni yuan, zvichiteerana, zvichienzaniswa nehafu yekutanga ya2020. , kuwedzera kwe33%, 65%, uye 67% gore negore.
Sekureva kwevari mukati meindasitiri, iyo data inoratidza kuti kusimuka kwechizvarwa chitsva chevatengi kwakaunza shanduko dzakadzama mukudiwa kwevatengi kwemidziyo yemukicheni.Zvemidziyo yemukicheni, mukuwedzera kune zvakanyanya kudiwa kuravira zvinodiwa, zvinobva kudiwa senge hungwaru uye nyore mashandiro uye kunyatsoenderana nenzvimbo yekicheni iri kuwedzera kuwanda.
Kutora inozivikanwa e-commerce chikuva semuenzaniso, kutengeswa kwemidziyo yekicheni kubva munaNdira kusvika Chikunguru kwakawedzera neinopfuura 40% gore negore.Pakati pavo, chiyero chekukura kwekutengesa kwezvikamu zviri kubuda senge zvitofu zvakasanganiswa, madhishi, akavakirwa-mune-mune-muchina michina, uye michina yekofi yaive yakakwira zvakanyanya kupfuura iyo yemidziyo yemukicheni.indasitiri pakati.Izvi "zvakanyanya uye zvakakosha zvitsva" zvigadzirwa zvine mamwe akasiyana mapoinzi ekutengesa zvinomira pachena, zvichiratidza kuti dhizaini yeindasitiri, kuenzanisa kweruvara uye mushandisi-ane hushamwari nzvimbo dzekutengesa dzezvigadzirwa zvekicheni zvinoenderana nezvinodiwa nevashandisi zvave zvakanyanya.
Vemaindasitiri vanotenda kuti nekubuda kwedzimba dzakangwara uye chizvarwa chitsva chekutsamira kwevatengi pazvinhu zvakangwara, "smart linkage" inogona kunge iri mwero wekicheni yakanaka mune ramangwana.Panguva iyoyo, midziyo yekicheni ichasvika kune imwe nhanho.Pamusoro pezvo, mikana yakaita sekuchinja kwemararamiro evatengi uye kugadziridzwa kwehuwandu hwehuwandu huri kuuya imwe mushure meimwe, uye musika wemidziyo yekubikira uchave negungwa rakafara rebhuruu rinofanira kubatwa.Iyo yakazvimirira yekutsvagisa uye kusimudzira kwemakambani emidziyo yekicheni ichave zvakare nemamwe mapoka matsva ekusimudzira kukura kwemusika wemidziyo yekicheni.
Nguva yekutumira: Chivabvu-08-2022